LoLa TriBeCa owner Rachael Elderfield is an Australian native who has settled in New York after extensively travelling the globe. Upon completing her studies in Fashion and Design, Rachael followed her dream, moving to Byron Bay, and then Bondi Beach, to study the craft of metalsmith under jeweler and designer Ceeb Wassermann.  Sun, sand, surf and sparkles have been Rachael’s inspiration ever since.

Post studies, Rachael’s career progressed to sales, design and management of both wholesale and retail fashion and accessory brands in Melbourne, Sydney, London and New York. Rachael’s diverse industry experience across both global household brands and niche boutiques has seen the development of an acute eye for must-have, unique and exquisite design pieces.

Rachael’s desire was to compliment her passion with jewelry and to build a medium to fund and support female designers from around the globe.

Thus, LoLa TriBeCa was proudly launched in 2019 with an online presence and a retail store in the heart of historic Tribeca. Housing a curated collection of jewelry by female designers and those that actively support female artisans.

Come visit Rachael at our wonderful, tiny store 24 HARRISON STREET, TRIBECA or be spoiled by the fabulous collection ONLINE.

And please do not hesitate to get in touch with us through our CONTACT page.